Newmarket IT Changes Name To Techturn And Announces Recycling Services Program For Resellers
Austin, TX - Newmarket IT, one of the leader in technology recovery, refurbishing and resale, announced recently that the company has changed its name to TechTurn. The new name highlights the company's emphasis on salvaging all the value from used electronic equipment and turning it into useful and affordable technology instead of e-waste. TechTurn also announced a recycling services program for value-added resellers and systems integrators.
"At TechTurn, we believe that re-use is the highest form of recycling, and we have the processes and expertise to return nearly 80% of the retired electronics we receive to the marketplace." said Jeff Zeigler, TechTurn founder and CEO. "Rather than dumping computer equipment into landfills, we refurbish, repackage, and resell devices and parts to a large market of potential customers. By approaching the market this way, TechTurn delivers both economic and environmentally friendly recycling solutions for computer manufacturers, corporations or outsourcers."
TechTurn's new recycling services program is designed to produce revenue and market opportunities for qualified resellers. This program offers sales and marketing support to resellers, allowing them to sell IT asset recovery services to their small-and-medium-sized business customers. Once a customer purchases this service from their reseller, TechTurn takes over, handling all logistics to remove and transport the assets to a TechTurn facility. TechTurn then employs the same proven procedures it utilizes when processing retired assets for leading computer manufacturers and Fortune 500 companies, including:
- Three-pass data wipe to ensure all data is eliminated permanently
- Processing of assets to refurbish and resell all usable equipment; assets that cannot be refurbished are processed in accordance with environmental standards
- Delivery of detailed reports verifying data destruction, EPA compliance, and serialized reporting for all fair market values offered
- Complete accounting, reporting and payment within 10 days
"Opening up our services to VARs and integrators solves a big problem in the market," said TechTurn president Jake Player. "Smaller businesses have the same IT disposal issues as large enterprises, but there has not been a solution for them. Now, resellers can offer these companies a premium IT retirement service along with their asset management portfolios."
Through its state-of-the-art facilities, TechTurn processes more than one million electronic devices yearly and performs thorough data destruction on all hard drives that meets the stringent standards enforced by the Department of Defense and HIPAA (Health Insurance Portability and Accounting Act standard). Once the hard drives are scrubbed, TechTurn issues certificates of data destruction to confirm that strict security measures have been followed. These products are rigorously tested and nearly 80 percent are reused or resold with no trash or waste. All non-usable components are properly disposed of using recycling processes that meet or exceed environmental standards and adhere to TechTurn's strict no- landfill policy.
"The IT asset disposition market is bracing for growth of up to 30% this year," said David Daoud, analyst for IDC's Personal Computing and PC Tracker Programs. "While recycling of electronics is an important component of IT hardware disposal, there is also a huge potential for refurbished and redeployed electronics, markets that companies such as TechTurn are addressing."
TechTurn has also made available two new white papers that offer fresh perspectives on the following critical industry topics: data destruction and the problem with storage. These white papers and more information can be found on the company's Web site: www.techturn.com.
In August of 2006, TechTurn received a $50M infusion of growth capital from private equity firm Catterton Partners. The company's rebranding and market expansion efforts are the latest initiatives that leverage this investment.
SOURCE: Newmarket IT or TechTurn